Achieving PR and business development goals in a market as dynamic as technology requires a focused, specialized agency. JPR Communications is the connection to editors and analysts who cover and influence the trends, issues and buying decisions. In addition to media and industry relations, JPR offers strategic counsel and in-house writers for all technical and marketing communications needs. JPR clients report that 80 percent or more of their sales leads come from PR efforts, and to date, agency clients have been acquired for more than $4 billion total. JPR represents data storage companies from hardware to software to services, from the consumer to the small business to the enterprise market, from emerging to established technologies, from the data center to the tiny memory chip. Their expertise encompasses related technologies such as data management, information security, backup/restore, and networking. In addition the agency represents clients in the managed services space and vendors who sell solely to IT channel companies. For more information please see www.jprcom.com.

Tuesday, November 29, 2011

Twitter drives 30% more news release views than Facebook

MediaBistro.com reports on a study showing news releases on Twitter get more views than on Facebook.

"Research: Twitter Drives More Traffic to Press Releases Than Facebook"

And, since the same study showed multimedia gets more attention than text, here's their infographic: